Maxwell House Campaign: Good
Added on 18 May 2016
Watched
3,349
times
Maxwell House and advertising agency Wieden + Kennedy from Portland have released a new campaign just recently.
The video features a man, enjoying his coffee and calling it good. Not spectacular at all, you’ll think? Well, there is quite a story behind this modest word. Apparently Theodore Roosevelt had a cup of Maxell House coffee during a visit to Andrew Jackson’s Hermitage in 1907. He liked it and said that it was “good to the last drop” creating an original line for the brand.
Watch the video and have a good laugh.
Categories
Commercials
COMMENTS
Your account has no avatar
To proceed with comment posting, please select temporary avatar:
Confirm
Something went wrong, please try again.
Or
Upload on Y8 Account
Cancel